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This 3rd edition of Marketing Research: An Applied Approach forms a comprehensive, authoritative and thoroughly European introduction to applied marketing research ...
Table of Contents. 1. Introduction to marketing research. 2. Defining the marketing research problem and developing a research approach. 3. Research design
Marketing Research- An Applied Approach is aimed at students studying marketing research at undergraduate and postgraduate level. ... Marketing Research 7Th Edition
Marketing Research- An Applied Approach is aimed at students studying marketing research at undergraduate and postgraduate level. ... Marketing Research 7Th Edition



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