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Essentials of Marketing Research: Putting Research into Practice, an exciting new practical guide by Kenneth E. Clow and Karen E. James offers a hands-on, applied ...
North South University is the first private university of Bangladesh, It was established in 1992. Approved by the University Grants Commission (UGC) of Bangladesh.
Marketing research requires data, and secondary data is often the most convenient and cost-effective option. In this lesson, you'll learn about...




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